Amy Marks on Productization and Expected Experience
This is a special episode of Bridging the Gap. This is our final live recording from the 5th annual MEP Force. During the Day 1 General Session, we sat down with the Queen of Prefab herself, Amy Marks. A key theme she touched on was 'expected experience' in your job and in a product. How you anticipate a situation can drastically affect your satisfaction with it. She also touched on the importance of productization. We have to do a better job taking all the knowledge and ideas we have and turn them into products and processes.
Amy Marks is the head of industrialized construction strategy and evangelism at Autodesk; she is known throughout the construction industry as the “Queen of Prefab.” A graduate of the University of Florida and an alumna of Harvard Business School, Marks is the former CEO of XSite Modular, a leading prefabrication consultancy and design-builder of critical infrastructure buildings.
As a prefabrication consultant, she defined the language and process that is adopted by companies, countries, and builders around the world.